June 2015


Whitburn Academy partners with Cobra Simulation in pupil development initiative

A group of S5/6 pupils from Whitburn Academy in West Lothian recently visited Cobra Simulation at the Alba Innovation Centre in Livingston.

They were discussing the details of an exciting new venture they will be involved in, in partnership with Cobra. Pictured are the young people with Alexander Bradley, MD, who gave them a very warm welcome.


The initiative is designed to support the development of pupils; their understanding and transition to the commercial world whilst at the same time helping small businesses like Cobra develop into new commercially viable areas.

As part of the project the new academic team will be responsible for developing a new area of the business for Cobra within the gaming and immersive industry.

Mrs Kathleen McDonald Business Link Co-ordinator for Whitburn Academy "Whitburn Academy pupils and staff are delighted to have formed this partnership with Alexander Bradley and Cobra Simulation. With many exciting proposals in the pipeline, we are looking forward to valuable experiences in the near future. We are confident that our young people will greatly benefit from a real insight into how a business develops a project in the commercial world and hope that we can contribute to the growth of our new business partner, Cobra Simulation."

Alexander Bradley Managing Director said “They did not teach me how to be an entrepreneur when I was at School but I see a change in that thought process and we are thrilled to be a part of that change. Our economies future is our children, the next great idea, the next revolutionary product is out there waiting to be found. We as today’s business founders must do everything we can to encourage and support kids of all ages to think differently about their careers. Personally I love to try new ideas and new ways to develop the business, if you don’t you simply get left behind, we have already successfully worked with a number of university academics and this will be the first time we have worked with an Academy. I look forward to the new project going live and sharing the details in Q3 2015”

Categories: June 2015


Cobra Conference, the first of an impressive line-up of integrated suite solutions

Cobra Simulation today announced that it will make its Cobra Conference solution available to a global market. The Cobra Conference ™ is a state of the art fully integrated immersive high definition conferencing solution. The platform supports all windows based conferencing software. Using Cobras recommended software and partners you can make point to point or multi point high definition audio and video calls via a server based hardware configuration or cloud based platform.

Everything about the solution was designed with simplicity in mind. A single power on/off button ensures the system is ready to use in under a minute. A familiar simple interface allows users to call internally from a sign on/off list or dial to any one of 3 million existing conference facilities deployed worldwide.

Alexander Bradley Managing Director said “We like to listen to our customers and the Cobra Conference suite delivers on those customer needs. What is unique about the solution is that we set out to design a platform not a product. As such the Cobra Conference is just one of those platform applications and it delivers a great experience to companies wishing to save space, time and money whilst at the same time improving the experience for the users using high definition video conferencing.”


The Cobra Conference was first deployed in 2014 in partnership with the city of Edinburgh Council as part of the connected cities initiative at the Creative Exchange and has been well received. Seating up to 3 people it offers the user a much more personal and immersive experience during calls.

The 1.8m sweeping panoramic spherical display surrounds the users giving a greater sense of presence in the call. Deployed with the company’s recommended sound cancelling panels, Cobra was able to create a circular room to house the technology within an open plan area of the building. This great flexibility meant that existing rooms could be used for other applications.

The product was launched on the company’s website this week and has already caught the attention of industry specialists. To start saving money and find out more goto www.cobrasimulation.com

Categories: June 2015


We are recruiting - Sales Executive


Cobra is seeking a highly motivated, self-disciplined Sales Executive to support the delivery of the company’s sales plan. The candidate will have a proven track record in the immersive technologies industry and be very technically competent.

For full details click here - http://www.cobrasimulation.com/about-cobra/about-cobra/we-are-recruiting

Categories: June 2015


Race Fight Club teams up with Cobra Simulation at the Fuji Speedway in Japan.

Race Fight Club teams up with Cobra Simulation to deliver immersive simulation racing at the porsche carrera cup asia porsche carrera cup japan joint program 2015 at the fuji speedway in japan

Race Fight Club helps auto companies, luxury brands, financial institutions and other Fortune 500 companies to increase brand recall rates and online buzz by offering consumers a unique and thrilling interactive entertainment experience involving real racing simulators.

The Cobra Curved Display took centre stage in the VIP lounge offering guests a chance to take part in their very own Porsche Carrera Cup race and challenge the times recorded by pro drivers.


CEO and founder of Race Fight Club James Fiorillo said “This is the one time a year combination of PCC Asia and PCC Japan and brings out many Porsche owners, fans and employees from both Japan and China and we are excited to share our next generation immersive racing simulator with the racing community”.

Alexander Bradley Managing Director at Cobra Simulation said “We are thrilled to have our portable 1.8m immersive display “The Cobra Curved Display” deployed with the Race Fight Club racing hyper simulator platform, combining the two solutions gives users an exceptional and unique environment to test their skills on the race track”


These brand promotion activations are one of the business lines of the eXcape entertainment group who work with many top brands world-wide. The response to the first time use of the Cobra Curved Display from guests and pro drivers alike was extremely positive and the equipment will now continue to follow the PCCA series around Asia!


Categories: June 2015


Head office: United Kingdom 
Phone: +44 1506 634013

Cobra Simulation Limited
Unit 2A Inchmuir Road
Whitehill Industrial Estate
EH48 2EP


New Zealand
Phone: +64 7 928 5380

Cobra Simulation (NZ)
16 Maleme Street

Connect with Cobra


Ask a question