March 2016


CLOSED FOR REGISTRATIONS - Cobra invites prospective licence partners to register interest


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Cobra Simulation® announces the availability of its manufacturing capability and product sales exclusively into the UK/ EU, Middle East and Africa (“EMEA”) for a range of products including the company`s successful Cobra Curved Display®.

The opportunity is to acquire an exclusive licence for the rights for the manufacture/ sale of Cobra products and its accessories, with the potential to extend this agreement for product enhancements and new products as they are developed.

Cobra Simulation® is inviting companies to register their interest by 21st March 2016 for EMEA. Companies considering securing the licence should include a short company presentation, inclusive of their existing products and services/ markets and financial performance covering the last 5 years. Companies who have an established market, sales/ engineering team in the immersive industry will be well-placed, however all companies will be considered on their respective merits.


How to submit your interest?

Please send a signed cover letter along with a company presentation by email before 12 noon on the 21st March 2016.

When will you receive a response?

Your company will receive a response within 24 hours acknowledging receipt. Cobra will then review all documentation and plans to formally respond by 31st March 2016.

Is there a cost to register?

There is no cost to register your interest, however any companies invited to move forward in the process will be required to sign an NDA, provide financial information and exchange legal documentation. Each company would need to cover its own costs associated with that process.

Is there a cost to secure the licence?

Any company wishing to secure the licence rights should do so understanding that both a licence fee and royalty payments will apply throughout the term of the agreement.

Will there be targets?

Any company wishing to produce and sell Cobra products would have a minimum annual production target to meet.

Is it an exclusive licence?

Yes, it would secure the licenced company an exclusive licence to manufacture and distribute the Cobra products within the defined geographical region. This licence applies to the EMEA region.

What about the tooling?

Cobra Simulation® has invested heavily in the tooling and processes within the UK for its core 1.8m product and its accessories. The recovery of the cost would be included within the financial arrangements.

Which Products will be included in the initial licence?

Cobra Curved Displays:

o   Cobra® 1.8m panorama (Up to 150° HFOV)
o   Cobra® 3.2m panorama (Up to 360° HFOV)
o   All Cobra AV bundle configurations


o   Cobra® True Dimension

Value Adds:

o   1.8m Pedestal Suite
o   1.8m Cobra® Conference
o   D Series stands
o   X Series stands
o   1.8 Flight Cases

How long will the process take?

The UK already has an established manufacturing base, therefore the process timeline would be solely dependent on the completion of the legal framework. Handover and process training would take place dynamically over a 3-month period.

Would the licensee receive support?

Yes, Cobra Simulation® intends to support the handover process and provide ongoing support throughout the term of the agreement on a consultancy basis.

Would there be new products added?

The licenced company would have an option in respect of enhancements to existing products and in respect of any new products developments. (subject to contract)

Could your company market the products under its own brand?

Yes, however all products sold would require appropriate Cobra® branding recognition on the product and any literature.

My question is not listed?

After you submit your interest with presentation and you have been invited to continue in the process, your company will have an opportunity to ask further questions.

We look forward to hearing from you soon.

Cobra Simulation

Categories: March 2016


Head office: United Kingdom 
Phone: +44 1506 634013

Cobra Simulation Limited
Unit 2A Inchmuir Road
Whitehill Industrial Estate
EH48 2EP


New Zealand
Phone: +64 7 928 5380

Cobra Simulation (NZ)
16 Maleme Street

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